5.2 Top 5 Mistakes Made by Top Network Marketers
By now, you've heard about all the reasons why “average network marketers” fail; however, what you may not realize is that top network marketers fail in many ways, too. It may not mean that they're failing in the sense that average marketers are—that is, failing to make any money at all. But many of them make bad mistakes, too, which also prevent them from accomplishing goals. Below, I've listed some of the more common mistakes they make:
1. They Fail to Communicate Well with Prospects. Many successful network marketers have massive networks; and, as such, they have less time to communicate with prospects. This often causes them to lose new members who might otherwise provide an excellent contribution to the network.
2. They Fail to “Dumb Down” Material. While most prospects aren't “stupid”; they are often new to the business, which means they wont understand complex concepts. Many top network marketers simply fail to bring their program down to the level of new prospects; and instead approach them as if they are marketing professionals.
3. They Fail to Realize that Network Members Have Limited Resources. Often, when people have much higher incomes, they fail to realize that not everyone can afford to take as much risk. To a successful network marketer, purchasing a new product might not be a big deal; however, to someone who is just starting because they lost a job, it might simply be too expensive and risky.
4. They Fail to Delegate. In general, this is one of the biggest mistakes that every business owner fails to make: they fail to send assignments to those who can specialize in that area of work. Instead, they try to do everything themselves. This limits both their time and the quality of the work they do.
5. They Fail to Expand Consistently. This is yet another deadly flaw for top marketers. They are amazingly talented, but they can't seem to organize things well enough to consistently expand. Instead, they constantly find themselves overwhelmed with work—and with very few solutions in mind.
So don't despair. If you're a new marketer, you don't have to worry about being perfect; no one is. And if you're an old-timer with a lot of experience under your belt, there are always new ways to improve how you build your network; and how you then manage it from there.
PART 2 OF 2
No comments:
Post a Comment